In 2024, FAANG Product Marketing Manager Salary is one of the highest. The FAANG companies; Meta, Amazon, Apple, Netflix, and Google companies represent the leaders in the technology sector, and PMMs play a critical role in the launch and promotion of new products responsible for business growth.
Salaries for qualified PMMs are skyrocketing, with high base salaries, attractive stock options, and bonuses. If you are wondering what are the Product Marketing Manager salaries in FAANG companies in 2024, you are at the right place. In this blog, we will explore FAANG Product Marketing Manager Salary in detail for each of the companies.
Who is a Product Marketing Manager?
Product marketing managers (PMMs) are the glue that binds product development teams and the market. They launch products, put together go-to-market strategies, discover customer needs, and make sure the product aligns with its audience.
Product Marketing Managers at tech companies like those in the FAANG group are instrumental in leading new product offerings and features and launching them successfully in the market. Naturally, being such a crucial function, the FAANG Product Marketing Manager Salary is some of the highest in the industry.
FAANG Product Marketing Manager Salary Breakdown for 2024
The FAANG, now known as Meta, Amazon, Apple, Netflix, and Google, are some of the biggest and most influential tech companies in the world. Such companies pay highly competitive salaries, bonuses, and equity to attract talent and are considered among the most desired employers for PMMs.
There are a lot of different things that go into the FAANG Product Marketing Manager salary like location, experience, and company-specific compensation strategy.
Facebook (Meta) Product Marketing Manager Salary in 2024
In 2024, some of the most lucrative compensation packages for PMMs come from Meta (formerly known as Facebook). According to Glassdoor, Product Marketing Manager at Meta can expect to make an average of $245K to $364K including all the bonuses and stock options.
Meta is known for attractive bonuses and it reflects here. If you consider just the base pay, the average Product Marketing Manager salary is $170K – $223K. However, this can change depending on the location and experience level.
Generally speaking, salaries are going to be higher in high-cost-of-living cities like San Francisco or New York. Remote job opportunities may have lower base salaries. For instance, the typical salary range of an entry-level PMM in San Francisco is $205K to $243K. Whereas, in Austin (Texas), the salary range for entry-level PMM is $178K – $206K which is lower.
| Location | Entry Level | Mid Level | Senior Level | Senior Leader |
| San Franciso, CA | $205K – $243K | $228K – $241K | $241K – $286K | $355K – $436K |
| New York, NY | $188K – $218K | $209K – $242K | $232K – $321K | $324K – $421K |
| Austin, TX | $178K – $206K | $210K – $237,500 | $241K – $287K | $250K – $287K |
| Menlo Park, CA | $207K – $234K | $215K – $235K | $210K – $246K | $260K – $297K |
| Chicago, IL | $181K – $238K | $200K – $255K | $169K – $213K | N/A |
Amazon Product Marketing Manager Salary in 2024
Despite Amazon being considered a fast-paced and high-pressure environment, the company’s compensation package is very appealing for Product Marketing Managers. According to data from 2024, the average annual base salary ranges between $119K and $162K for PMMs at Amazon. The median annual Product Marketing Salary is $139K.
When you factor in Amazon’s lucrative bonuses and stock options, the total compensation is in the range of $170K to $256K with a median of $206K.
Seattle is the headquarters of Amazon and this is where the Product Marketing Manager salary is the highest for Amazon. The entry-level salary for PMM in Amazon is in the range of $160K to $219K and can go up to $291K for senior experienced PMM.
New York and San Francisco also offer good salaries but they are slightly less than what is offered in Seattle. In New York and San Fransico, the mid-level PMM can earn in the range of $160K to 197K.
Amazon has a particularly long-term view of stock awards, and as a result, PMM compensation is heavily tied to the performance of the company. This may cause volatility in total pay, however, Amazon has risen consistently in the last few years.
Amazon’s expansion into cloud services (AWS), advertising, and streaming will only increase the demand for PMMs in 2024 and beyond.
Apple Product Marketing Manager Salary in 2024
While Apple’s product cycle is the slowest among all the major consumer electronics companies, it places a lot of emphasis on quality and premium value. As a result, Product Marketing Manager are crucial in driving the success of Apple’s products.
The Product Marketing Manager’s salary at Apple on average is in the range of $148K – $193K per year. This is the base salary and if you include bonuses and stock options, this can go up to $202K to $294K.
Just like Meta and Amazon, the salaries can vary with the location and years of experience. The highest salaries are in Cupertino (headquarters) and New York. In Cupertino, the average salary range is given in the table.
| Entry-level (0-2 years) | $190K – $210K |
| Mid-level (3-6 years) | $210K – $230K |
| Senior level (6-12 years) | $250K – $290K |
Google Product Marketing Manager Salary in 2024
Google remains one of the highest-paying companies for PMMs in 2024. At Google, the base Product Marketing Manager Salary lies within the range of $152K to $193K. The median salary for the same is $263K which is one of the highest for PMM for any company.
However, when you consider attractive stock options and bonuses, the Product Marketing Manager Salary can go up to $220K to $321K
Google deals with a wide range of products from cloud services to smartphones and smartwatches. Naturally, the demand for talented Product Marketing Manager is high in Google. Ranked as one of the best places to work high salaries make it ideal for PMMs.
| Location | Entry Level | Mid Level | Senior Level |
| Mountain View, CA | $194K – $225K | $203K – $242K | $366K – $424K |
| New York, NY | $154K – $215K | $203K – $236K | $305K – $355K |
| San Fransico, CA | $178K – $236K | $243K – $253K | $307K – $392K |
In the case of Google, the headquarters at Mountain View, CA is the top destination for the top talent. However the PMM salaries in cities like New York and San Francisco are not too far away.
On average, a mid-level Product Marketing Manager salary at Google is $203K – $236K. Whereas, the top senior-level PMMs can earn up to $400K. Even the entry-level PMM salary at Google is lucrative with an average of around $190K.
Land Your Dream Job in FAANG Company with Interview Kickstart
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You can check out some of the success stories of our alumni who have advanced their Product Marketing Manager careers with the help of Interview Kickstart.
FAQs: FAANG Product Marketing Manager Salary
1. What is the average compensation for a Product Marketing Manager at Meta in 2024?
PMMs at Meta can be expected to make between $245K to $364K in total compensation, accounting for performance bonuses and stock options.
2. How does location impact PMM salaries within the FAANG companies?
Salaries tend to be higher in tech hubs such as San Francisco, New York, and Mountain View, CA.
3. What is the average total compensation for a PMM at Amazon in 2024?
It ranges from $170K to $256K, including stock and bonuses.
4. How much will a senior PMM salary be at Google in the year 2024?
The highest salary for senior PMMs at Google can go as high as $400K with stocks and bonuses included.
5. Do FAANG companies grant stock options to Product Marketing Managers?
Yes, FAANG companies usually give very lucrative stock options apart from bonuses with PMM compensation packages.
